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Explore Our Properties

Seller's Guide

What Sets Us Apart

In Minnesota, we guarantee the lowest commission to sell your home. That’s our promise — and your advantage. We sell homes 9 to 10 times more often than the average licensed Minnesota real estate agent each year. When it comes to selling your most valuable asset, trust and proven results matter. You deserve expert guidance, exceptional service, and continuous communication — and that’s exactly what we deliver.

Our Commitment to You

We understand that selling a home is more than just a transaction. It’s a major life event that requires strategic planning, clear communication, and a deep understanding of both the market and your personal goals. Our mission is to keep you informed, confident, and empowered every step of the way.

Our motto: “Always on the same page.

Here’s How We Help

We begin by gathering essential information about your home and your selling goals. This helps us craft a customized strategy that aligns with your needs and timeline. Think of it as laying the foundation for a smooth and successful sale.

Once we know your home inside and out, we research similar properties in your area and use our proprietary software to create a detailed market analysis. Our goal is to help you determine the best pricing strategy based on facts, not guesswork — so you can make informed decisions with confidence.

We handle all necessary listing documentation, including:

  • Agency and representation agreements

  • MLS input forms

  • Seller’s Property Disclosure Statement (you complete)

  • Any required state and federal disclosures

We ensure every detail is handled professionally and thoroughly.

We provide a detailed breakdown of estimated expenses and potential sale price points, including:

  • Remaining mortgage balance (if applicable)

  • Commissions

  • Title/closing fees

  • State deed tax

  • Recording fees

  • Property taxes

  • Pending or levied assessments

This gives you a clear picture of your projected net proceeds, which is often the most important factor for sellers.

We coordinate:

  • Professional photography

  • For Sale signage

  • Lockbox installation

These basics help position your home in the best possible light from day one.

Once ready, your listing goes live on the Multiple Listing Service (MLS) — the #1 platform to reach motivated, qualified buyers. From there, your home is syndicated to over 1,100 real estate websites, including:

  • Zillow

  • Realtor.com

  • Redfin

  • Trulia

  • Local news outlets (e.g., Minneapolis Star Tribune, St. Paul Pioneer Press)

  • All major brokerage sites that pull data from the MLS

This is our comprehensive marketing campaign — designed to get your home seen and sold.

When an offer comes in (often sooner than you think), we break it down with you, line by line. We want you to fully understand what’s being proposed so you can make an informed decision. This is one of the most important steps — and we take it seriously.

With over 800 successful home sales, we’ve developed a proven approach to negotiation. We provide you with clear options and expert advice to help you achieve the highest possible return on your sale.

The Selling Process: Step-by-Step

1
Offer Acceptance
Once both parties agree to the terms, we verify that all paperwork is complete and accurate. Then we forward everything to the title company to kick off the closing process. This is just the first hurdle.
2
Inspections
Buyers often order a home inspection post-acceptance. If any concerns arise, we guide you through follow-up negotiations, ensuring a fair and informed resolution. Second hurdle.
3
Appraisal (If Financed)
If the buyer is using a mortgage, an appraisal is likely required. Should any value discrepancies or lender conditions arise, we provide solutions to keep the deal on track. Third hurdle.
4
Final Loan Approval
Before closing, we confirm that the buyer has received final underwriting approval — verifying they’re fully qualified to complete the purchase. Fourth hurdle.
5
Closing Day
This is the moment you've been waiting for. We meet you at the closing table to ensure everything goes smoothly and professionally — and to celebrate your successful home sale. Time to get paid!

Ready to Sell with Confidence?

Let our experience, strategy, and service work for you. From day one to closing day, we're here to deliver results — with professionalism, transparency, and care.

Work With Us

We’d love to hear from you! Whether you’re buying, selling, or just exploring your options, we're here to provide answers, insights, and the support you need. Contact us and start planning your next move.

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